AI Video
Quickly create on-brand teaser videos, sizzle reels, and product overviews. Easily tweak headlines and voiceovers to stay on message.
Overview
AI Video turns your Arcade demos, brand kit, and a short description into a polished, on-brand video — automatically.
Video generation is conversational. Instead of filling out a form, you describe the video you want to Arcade's AI assistant, and it builds a complete first draft (typically in under a minute). You then keep refining the video by chatting with the assistant or by editing directly on the timeline. Big changes — shortening the intro, swapping a visual, reordering scenes — can be made either way.
A few things you can adjust directly in the editor: the scenes on the timeline, the voiceover on each scene, the settings a scene exposes (usually text, numbers, and colors), background music, and captions.
Creating a video
How do I create a video?
You can start in two ways:
From the Create button on your home screen (team or personal workspace)
From an existing Arcade — click Share, then Generate with AI → Video
How does creation work?
You create a video by describing it in a chat with Arcade's AI assistant. In the composer you can:
Describe the video — your goal, audience, key message, or a full script
Pick a brand kit — so the video matches your colors, fonts, logo, and voice from the start
Set a length — choose roughly how long the video should be from the length dropdown
Attach source material — other Arcades, URLs, and files. Supported file types include images (.jpg, .jpeg, .png, .svg), PDFs, Office documents (.docx, .pptx, .xlsx), text and code files (.txt, .md, .json, .html, .csv, and more), and videos (.mp4, .mov, .webm)
If you're not sure where to start, the composer offers a few starter prompts you can click and edit.
What happens after I generate?
Arcade analyzes your input, applies your brand kit, and produces a full first draft — usually in under a minute. When it's ready you'll see:
A preview player (play / pause, mute)
A timeline of all the scenes
A way to rate the result (thumbs up / down)
Why is the Generate button disabled?
Usually one of two reasons:
You haven't described the video yet, or
You're out of AI credits
Generating a video uses AI credits. Editing it afterward — by chatting with the assistant or editing on the timeline — does not use any credits. Check your balance in the top left or in Settings.
Editing your video
After your first draft is ready, you can keep editing two ways: by chatting with the assistant — the chat stays open in the editor the whole time you're working — or by editing scenes directly on the timeline.
To edit with chat, just tell it what to change in plain language. For example:
"Make the intro shorter."
"Swap the second scene for this screenshot."
"Rewrite the voiceover on scene 3 to be more upbeat."
"Add a call-to-action at the end linking to our pricing page."
"Reorder the scenes so the demo comes first."
To point at one scene, select it in the timeline to bring it into the chat, so you can say "make this one longer" without describing which one you mean.
You can also make structural changes directly on the timeline, without the assistant:
Reorder scenes by dragging them
Trim a scene by dragging its edge handles
Add a scene with the + button, which opens a menu to pull from your media library, upload a file, or generate one with AI
Duplicate, copy, cut, and paste scenes (keyboard shortcuts included)
Delete a scene from its context menu or the scene panel
Use chat for big or open-ended changes, and the timeline for quick manual tweaks. Editing a video this way does not use AI credits — only generating (or regenerating) a video does.
Fine-tuning in the editor
Chat handles most edits, and you can also edit scenes by hand. Click Edit to open the editor:
Center — the video preview
Bottom — the timeline of scenes
Side panel — the chat, where you keep refining the video
What can I adjust manually?
Timeline — reorder scenes by dragging, trim a scene with its edge handles, add a scene with the + menu (library, upload, or generate with AI), and duplicate, copy/paste, or delete scenes
Voiceover — for each scene you can edit the script and choose the voice and language. (Video generation currently supports synthetic voiceover only.)
Scene settings — select a scene to see the settings it exposes. This usually means editable text, numbers, and colors. What's available varies scene by scene, because each scene is generated automatically (see "Why can't I edit something on a scene?" below). Color pickers pull from your brand kit palette.
Background music — choose a track and adjust its volume.
Captions — toggle captions on or off.
You can also ask the assistant in chat to make any of these changes for you.
How does voiceover editing work?
Each scene has a voiceover track. For any scene you can:
Edit the script
Choose the voice
Choose the language
Video generation currently supports synthetic voiceover only.
Can I edit just one scene instead of the whole video?
Yes. Select the scene in the timeline (or reference it in chat) and either edit it directly or ask the assistant to change just that scene — for example, "regenerate scene 2 with a different layout" or "make this scene's headline bigger."
Why can't I edit something on a scene?
Scenes are generated automatically, so the settings you can change (text, numbers, colors) vary from scene to scene. If a scene doesn't expose the setting you're looking for, ask the assistant in chat to make the change for you.
How your brand kit is used
Your brand kit is the foundation of every generated video. When you pick a brand kit at creation, Arcade pulls from it automatically:
Colors — applied throughout the video and offered as defaults in the editor's color pickers
Fonts — your brand typography is embedded in the video
Logos and assets — used as visual material where they fit
Voice and tone — shapes the AI-written script and the voiceover's style
Changing a brand kit affects future generations, not videos you've already made. Learn more in Brand Kits.
Sharing & exporting
How do I publish, share, or export my video?
Click Publish to render and publish your video. Publishing exports the video as an MP4 (1080p at 30fps by default). Once the video is published, the button becomes Share and you can copy a shareable link — the link isn't available until the video has been published.
Is the preview the same quality as the export?
No. The shared preview link is a lower-quality version for quick review. The published MP4 is the high-resolution version.
Can I get back to an earlier version?
Yes. Your exports are kept as a history, so you can revisit or re-download a previous version rather than losing earlier work.
Where do my generated videos live?
In your Arcade library, alongside your other content.
Why is there a "Made with Arcade" watermark on my video?
The watermark in the bottom-right corner is applied automatically on the free plan. On paid accounts it's removed automatically.
How do I share feedback or request changes?
Rate any generation with thumbs up or down. If you rate it thumbs-down, Arcade asks what could be better and can take another pass to improve the video based on your feedback. You can also reach out on our support channel.
A note on older videos
Videos created before the chat-first editor may open in an earlier editor. The newest editor now supports manual timeline editing too — reorder, trim, add, duplicate, copy/paste, and delete scenes — alongside chat. The older editor additionally offers pan & zoom, per-section background, transition, and animation settings, and GIF and multiple-resolution export, which aren't in the new editor yet. Those extra controls apply only to those older videos.
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