# Visual Generation

### Getting Started

#### How do I create a visual in Arcade?

You can start from three places:

* Arcade Library →  Start with AI → New Visual (top of Home)
* Arcade Library → New Visual&#x20;
* Existing Arcade demo → Share → Generate with AI → Visuals

Then choose your source:

* Arcade — We use your Arcade’s copy, screenshots, and flow to generate branded visuals.
* Prompt — Describe what you want to create and optionally upload your own image.

#### Why does Arcade call them “visuals” and not “images”?

Visuals include text, backgrounds, screenshots, layouts, CTAs, and brand styling.&#x20;

They’re more than static images — they’re marketing-ready creative assets.

#### What are Source, Brand Kit, and Guidelines?

When creating a visual, you’ll select:

* Source — an Arcade *or* a prompt
* Brand Kit — controls fonts, colors, logos, and style
* Guidelines — a short prompt describing the goal (e.g., “LinkedIn teaser,” “Feature announcement,” “Ad creative”)

Once selected, click Generate to create two starting options. Choose one to continue into the editor.

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### Templates & Editing

#### What templates are available for visuals?

There are four designer-approved templates:

* Showcase — best for social media
* Convert — best for ads
* Capture — best for announcements
* Inspire — best for testimonials

Each template adapts to different formats (square, landscape, portrait, etc.).

#### Can I switch templates later?

Yes. You can change templates anytime from the right-hand side of the editor.

#### How do I edit elements in my visual?

Select a visual to open the right-side editing panel. You can adjust:

* Template — switch between Showcase, Convert, Capture, Inspire
* Logo — toggle on/off, pick light or dark variants
* Background
  * Choose a brand color
  * Select a brand image
  * Upload your own
  * Generate with Avery (AI assistant)
* Text — rewrite manually or regenerate with Avery
* Screenshot — pick a step from your selected Arcade or upload your own
* CTA — change label and styling (when the template supports CTAs)
* Shadows — stylistic depth controls

All changes update instantly in the preview.

#### Why do I see two generated visuals before editing?

Arcade creates two stylistic starting points. Pick the one closest to what you want — everything is fully editable afterward.

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### Managing Multiple Formats

#### Can I create multiple formats at once?

Yes. Visual projects support multi-format creation.

Click Add Visual to generate:

* LinkedIn post square
* LinkedIn landscape
* Instagram square or story
* Facebook sizes
* X (Twitter) formats
* TikTok formats

All versions appear in the left panel and the main canvas.

#### How do I delete or rename a visual?

Use the three dots on any visual to rename or delete it.

You can also delete from the bottom of the editing panel.

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### Exporting

#### How do I export my visuals?

Click Export (top right). If you have multiple visuals, your download will be a ZIP containing all formats.\
You can also download a single visual by hovering over it and clicking Download.

#### Are visuals exported in high resolution?

Yes. The editor preview is compressed for speed, but exports are high-quality PNGs.

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### Brand Kit & Behavior

#### How does my Brand Kit affect generated visuals?

Your Brand Kit controls:

* Colors and gradients
* Fonts
* Logos and icons
* Background images
* Corner radius and stylistic patterns
* Voice and copy tone when generating text with Avery

Changing your Brand Kit affects future visuals — not existing ones.

#### If I generate or add a new background with AI, where does it go?

Any background generated with Avery is automatically added to your Brand Kit assets for future use.

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### Troubleshooting

#### Why can’t I find an older Arcade as a source?

The source list shows your 20 most recent Arcades. For older or archived Arcades, contact Support

#### Why is visual generation taking longer than usual?

Generation usually takes around one minute. Delays can occur during peak usage. A visible progress indicator is coming soon.

#### Why does my visual look slightly different during editing?

The editor uses a lower-resolution preview. Your exported files will always be full-quality.
